Dreaming of creating a hands-off digital product that sells in your sleep?

Launch a scalable template, ebook, printable or any other digital product your heart desires with a simple, repeatable system that will take you from passion to profit!

digital product group program

Let’s make this easy, shall we?

You’ve only got so many hours in the day and between juggling clients, kids, and life chaos… you’re SO ready to make more money without logging more hours.

Yet NOT having a hands-off offer is costing you:

  • Constantly feeling stressed about booking your next client, which means you aren’t building long-term assets that let you slow down or even stop working when needed

  • Which means you’re always “on” and likely heading towards burnout because your business and income rely solely on your ability to show up and perform, regardless of what’s going on in your life

It doesn’t have to be this way though… I can help you layer in a profitable, leveraged offer that doesn’t require you to deliver a thing once it’s created.

Why digital products are the BEST for your Life-First Business

  • You can make money without having to show up live, which means you can be more intentional with when, how, and how much you work

  • You can still have an impact with your work without sacrificing your health, well-being, or other priorities

  • And you’ll always have something to sell without relying on energy-draining launches or scary sales calls

Let’s do it together!

 

READY TO BUILD YOUR…

TEMPLATE

EBOOK

PRINTABLE

WORKSHOP

GRAPHICS

TEMPLATE • EBOOK • PRINTABLE • WORKSHOP • GRAPHICS •

digital product creator lab course

Digital Product Creator Lab

A self-study course that walks you step-by-step through creating, launching, and optimizing your first (or next) digital product without overworking or overwhelm.

Here’s what you’ll do inside The Digital Product Creator Lab:

STEP 1

Identify & validate your “easy yes” digital product

So you don’t spend hours creating something no one will buy…

STEP 2

Build your product with ease

Create your brand-new product in just a few days with my MVP framework & on-demand tech tutorials

STEP 3

Package your product for profits

Show off your amazing product with strategic packaging that draws in your right-fit buyers

STEP 4

Set your product up to sell

Plan your product launch and build buzz before you ever hit “publish”

STEP 5

Optimizing your offer for long-term success

Layer in income boosters and map out your marketing plan to make money well after your launch

Here’s exactly what you’ll learn inside The Digital Product Creator Lab:

digital product business foundations

MODULE 1

Laying Strong Foundations

Get clear on what you want from your digital product(s), how you want them to fit inside your existing business and how you’ll create space for this project in your busy schedule.

digital product ideas

MODULE 2

Digital Product Ideation

Identify your unfair advantages, which problems you want to solve, and how to position your digital product as an “easy yes” solution for your audience.

building your digital products

MODULE 3

Digital Product Creation

Skip the overwhelm as you build out your digital product with time-saving tutorials and my MVP framework that’ll help you quickly craft a quality product you’ll be proud to share.

packaging your digital product

MODULE 4

Packaging Your Product To Sell

Set your product price, create a compelling sales page or shop listing and set up an unforgettable post-purchase experience that will have customers eager to buy again!

selling your digital products

MODULE 5

Selling Your Digital Product

Build your pre-sale buzz, decide your urgency levers to get people scrambling to buy, and craft your product launch plan to get the word out about your amazing new offer!

digital product optimization

MODULE 6

Optimize Your Product

Now you’ve got your product set up to sell, you’ll take things up a notch with strategies to boost your purchase value, encourage repeat buyers, and gather feedback to continue optimizing your offers for years to come.

marketing digital products

MODULE 7

Your 90-Day Marketing Plan

You’ll need to get your amazing new digital product in front of new people if you want long-term sales, so we’ll wrap up by setting your marketing strategy to grow your audience without overwhelming your schedule.

Plus these amazing bonuses

ThriveCart Sales Page Template

ThriveCart Templates

Save tons of time getting your product ready to launch with strategically designed ThriveCart Sales Page, Checkout and Tripwire templates, ready to import straight into your account.

Value €290


tech tutorials

Tech Tutorials

So you feel confident setting everything up yourself including tutorials for the tools I use for my digital products plus opportunities to request additional tutorials as needed.


WORDS from CLIENTS

Anouk Briere-Godbout

“Really love how actionable it is and LOOOOOVED the live implementation!”

Anouk Briere-Godbout

Lee Mowlem

“Michelle is a true gem!

I finally feel like I can build upon what I have and grow this business into one I LOVE, rather than one that’s running my life.”

Lee Mowlem

alexandra lindeberg

 “To grow you gotta step out of your comfort zone and Michelle makes it really easy to do that!

Alexandra Lindeberg

Your Investment

PAY IN FULL

€124.25 €497

approx $134 USD / £104 GBP / $214 AUD

  • 7-Module Core Curriculum including quick, actionable lessons, worksheets, and transcripts that you can go through at your own pace

  • Templates for ThriveCart, Convertbox and more to shortcut your time to done!

  • Tech Tutorials to make your build as easy as possible

  • Notion Workbook - For action-based learning and easy note-taking

  • Private Podcast Feed - So you can listen to the core content the go

  • BONUS: Invitation to my student-only community Chez Michelle for ongoing support, encouragement and comradery!

PAYMENT PLAN

2x €187.50 €250

2x approx $67 USD / £52 GBP / $56 AUD

  • 7-Module Core Curriculum including quick, actionable lessons, worksheets, and transcripts that you can go through at your own pace

  • Templates for ThriveCart, Convertbox and more to shortcut your time to done!

  • Tech Tutorials to make your build as easy as possible

  • Notion Workbook - For action-based learning and easy note-taking

  • Private Podcast Feed - So you can listen to the core content the go

  • BONUS: Invitation to my student-only community Chez Michelle for ongoing support, encouragement and comradery!

You can check other currencies right here

This is for you if…

  • You have a business with the foundations in place already (as in you know who you want to work with, what it us you do etc…)

  • You have some sort of audience to sell to and have your email list set up

  • You’re not looking for a get-rich-quick scheme… Anything that’s worth having takes time and work, digital products included!

This ISN’T for you if…

  • You’re brand new in business and still figuring out what it is you want to do

  • You haven’t built up any sort of audience, whether that be on social media, an email list, or even a referral network

  • You’d rather outsource this and aren’t interested to learn how to create, launch & sell a successful digital product yourself

Michelle Pontvert Website Strategist

HI THERE, I’M MICHELLE

And I help low-energy entrepreneurs build successful, sustainable Life-First Businesses

I started my business on part-time hours with a high-support needs baby in arms, and while I loved my web design work, dealing with client demands while holding my life together just wasn’t going to work...

So, after hitting major burnout, I went all in on digital products - and it’s paid off big! In just 3 years I’ve launched over 40+ courses, workshops, templates, and e-books working between 5-20 hours a week with plenty of (planned and unplanned) days off…

And replaced my service provider income with scalable, leveraged offers that allow my creativity to shine!

I’m so excited to help you layer in these hands-off offers into your business so you too can find more flexibility, freedom and financial stability because I know you have a whole lot of life to deal with too 😘

When I’m not helping my fellow low-energy, low-capacity entrepreneurs build successful, sustainable online businesses, I’m most likely hanging out with my little guy munching on some yummy local croissants 🥐 or knitting a colorful Scandi sweater 🧶

Ready to launch your profitable digital product?

If it’s time to finally launch your hands-off digital product join The Digital Product Creator Lab now!

Frequently Asked Questions

  • While I can't (and shouldn't!) guarantee you anything, I have given you absolutely everything I think you'll need to succeed in this course. I don't hold anything back and these are the same processes I've used to grow my own products, so I can vouch for them working when you do put in the work.

    Typically, I've found it takes some time to hone in on your marketing, sales, and messaging and you may find you'll do even better with your next product.

    The goal of this course is to help you rip the proverbial bandaid off of creating & launching your digital product and set you up with the skills and knowledge to launch and optimize as many digital products as you wish

  • The framework is built around creating and launching your digital product in 6 weeks, however, you can certainly go faster or slower depending on what suits your live and business!

  • You will need a few things in order to set up your digital product including:

    • A website

    • A checkout system or shop

    • An email marketing software

    • Possibly other tools to create your digital product (such as Google Docs, Notion, Canva etc...)

    You will find tech tutorials for the systems I use and you may request additional tutorials for specific digital product-related tasks.

    You are always welcome to ask inside my student-only community if you're struggling to pick your tech.

  • You’ll keep access to all course materials, tutorials and templates for the lifetime of this offer (not my lifetime or yours).

    If you'd like to join a live round of the program, you'll be able to join at the student rate.

  • This is the self-study version of the course which does not include specific coaching or call.

    As a current student you'll receive a special discount to join our live implementation sprints for lots of support, accountability and extra feedback opportunities!!

    And any student of mine also gets an invitation to join my student-only community Chez Michelle where you can ask questions and connect with fellow students.

  • No problem! Send me a message in the chat box at the bottom right of this page or leave me a note on my contact page & I’ll get back to you shortly.

Copyright © 2025 Michelle Pontvert