Low-Energy Launching
What if launching (aka promoting) your offers didn’t have to feel so darn stressful?
I wondered the same thing for ages, until I figured out my simple, repeatable process to plan, prep and pull off your low-energy launch in just 2 weeks - without stressing out, burning out or putting off your other priorities!
There are a million ways to sell your offer(s) online.
And when you’re stressing out trying to pull together a big, fancy launch that takes months of work, expensive tools & team members to mange, and more missed bedtimes than you can count… only to bring in a trickle of sales?
Yep, that’s when the overwhelm kicks in.
So you end up doing these 3 things:
You overstretch yourself working nights and weekends trying to get all your ducks in a row ready for the “big day” and drain your energy reserves in the process
You over-invest in fancy tech and outsourcing before you’re ready in the hopes it will all pay off
You hang all your hopes on this one launch because you’ve been so focused on getting all the moving parts in place you haven’t had time to promote anything else
We’re taught that we can’t sell our courses, programs, digital products or services without going #ALLIN on big, splashy promotions.
Which means we’re pushed into paying for the latest trendy tech, nurturing our (obviously enormous 🙄) audiences for months before daring to ask for the sale, and overstretching our budget, schedule, and energy reserves in the process…
And we see that played out, over and over again, as every other small business owner continues to try to keep up with the proverbial Joneses' with a complicated, bloated launch without actually taking home enough income at the end of it all to make it worthwhile.
But what if you could…
Keep your launch strategically simple so you’ve actually got energy left afterward to support your new clients & customers
Make money selling your stuff in a matter of weeks (not months!)
And look forward to launching again (and again!) because you have a repeatable system that fits around your energy levels and other priorities
LET ME INTRODUCE YOU TO…
Low-Energy Launching
Your step-by-step launch system for low-energy entrepreneurs, like you, who are ready to get their offers out there - and selling! - without the fuss and pressure of a typical “whiz-bang, months of prep and stress” launch.
After taking Low-Energy Launching, you will…
Understand the essentials of a successful launch so you can keep your promotions strategically simple
Have your next launch strategically mapped out, prepped, and planned with enough buffer space to allow for life to get life-y
Be able to confidently pull together a full launch in just 2 weeks without overworking, stressing out or derailing you from your other priorities
HI THERE, I’M MICHELLE
As a Life-First Business Strategist, I’m all about making business strategically simple so it can fit around your real-life circumstances
After battling with unpredictable childcare, fluctuating energy levels, and major burnout, I perfected my streamlined launch process and now, I’m excited to share it with you inside Low-Energy Launching!
When I’m not helping my fellow low-energy, low-capacity entrepreneurs build successful, sustainable online businesses, I’m most likely hanging out with my little guy munching on some yummy local croissants 🥐
Inside Low-Energy Launching, you’ll find…
7 carefully designed, actionable video modules to guide you through each step of your launch - valued at €547
Notion workbook to easily map out all the moving parts of your launch - valued at €47
Notion copy generation tool to speed up the writing process and skip the blank page freeze - valued at €97
ThriveCart sales page template designed for conversions to wow your future customers - valued at €197
ConvertBox pop-up and banner countdown templates to bring a sense of real urgency to your sale - valued at €97
Easy tech tutorials to take the overwhelm out of setting it all up yourself - valued at €297
Private podcast feed so you can listen on the go - valued at €47
Slides & closed captions for accessibility
PLUS
BONUS Easy Evergreen course you’ll unlock after submitting your launch recap to repurpose your live launch content into a simple evergreen funnel so you can continue to make sales between launches - valued at €247
BONUS: An invitation to join my client & student-only Facebook group Chez Michelle where you can get support & ask questions - and when your launch is live, you’ll be able to promote your offer inside my community for extra visibility! - priceless
PAY IN FULL BONUS: Pre-Launch Content Prompt Kit with 25 customizable topics to touch on in pre-launch to prime your launch. Each prompt comes with examples and context for when you'd want to share each prompt. - valued at €47
Total value = €2000
Want to join us for the next live implementation sprint?
You can join this self-study version of this course any time, but if you’d like to get some extra support, feedback, and accountability you’ll love our live implementation sprints!
To join, either purchase the self-study version of the course and get a special student discount to join the next round or hop on the waitlist below to be the first to know when the next live sprint is coming!
“Really love how actionable it is and LOOOOOVED the live implementation!”
Anouk Briere-Godbout
Sneak Peek Inside the Course
Follow my signature Low-Energy Launch Framework that breaks down the launch process into eight simple steps.
MODULE 1
Get Ready to Low-Energy Launch
Leave your all-singing-all-dancing launch strategies at the door as you get the low-down on how your low-energy launch will work. You’ll walk away with a solid understanding of what you’ll need to make your Low-Energy Launch an achievable success.
MODULE 2
Plan Your Launch
Strategically map out your launch plan for maximum impact and minimum stress with the 2-week roadmap that can be adapted to fit any schedule or energy level.
MODULE 3
Build Your MVP Sales System
Aka your Minimally Viable Process Sales System
Pick out the right tools for the job without adding to our bottom line. Assess the tech you’re already using and thoughtfully add in just the essentials to keep your launch nice and easy.
MODULE 4
Write Your Compelling Copy
This is where the money gets made. Write your high-converting sales page, email copy and social media posts in a flash with the help of the Notion copy generator. Simply fill in the worksheet with all the details about your offer and all of your launch content is magically ready for a final polish before you hit schedule!
MODULE 5
Prep Your Promo
Get your ducks in a row as you pull together your launch asset (from your sales page, payment system, and offer delivery) ahead of time. Lean on the handy templates and step-by-step tutorials to take the stress out of creating everything you’ll need for an impactful launch.
MODULE 6
Schedule Ahead
Take the pressure off your live promotions by pre-scheduling all your emails, social posts and any other content ahead of time. Come launch day, you’ll be able to sit back and purely focus on supporting your potential buyers, rather than scrambling to create content on the fly.
MODULE 7
You’ve Launched, Now What?
After your launch is over, you’ll step back and assess how it went and how you’ll do even better next time. You’ll also brainstorm what you can repurpose from this launch for an even easier promo next time!
Plus these amazing bonuses
UNLOCK AFTER LAUNCH
Easy Evergreen Course
When you’ve submitted your post-launch review, you’ll unlock this bonus course where you’ll take your live launch assets and turn them into an evergreen sales funnel
Value €247
Notion Workbook & Copy Generator
Easily map out your full launch and then speed up the writing process and skip the blank page freeze with the Notion launch planner and auto-copy generator
Value €97
ThriveCart Sales Page Template
Whip up your high-converting sales page in no time with this strategically designed template.
Value €197
ConvertBox Templates
Build a sense of urgency in your launch with the banner countdown timer and pop-up template
Value €97
PAY IN FULL BONUS
Pre-Launch Content Prompt Toolkit
Make more during your launch with strategic pre-launch content, made simple with this bank of 25 content prompts
Value €47
“I absolutely LOVE the mad-lib-style Notion template. It’s AMAZING!”
Lauren Parker
Plus these goodies
Tech Tutorials
So you feel confident setting everything up yourself including tutorials for: ConvertKit, ThriveCart, ConvertBox, Meta Business Suite
Live Implementation
Students of the self-study version of this course get a special discount to join each live implementation sprint for hands-on support, feedback & accountability!
Community
Get support inside my client & student-only Facebook group Chez Michelle and when your launch is live, you can promote your offer!!
Low-Energy Launching is going to be perfect for you if…
You’ve got an existing offer that you sell online (i.e. a course, program, membership, digital product, done-for-you service…)
You have some sort of audience to sell to and have your email list set up
You’re not banking all your hopes on one launch but rather looking for a lower-stress, more sustainable way to regularly show up & sell
On the other hand, you might want to skip this if…
You’re brand new in business and still figuring out what you want to sell
You haven’t built up any sort of audience, whether that be on social media, an email list or even a referral network
You’re looking for a done-for-you or 1:1 coaching container and aren’t interested in figuring some parts out on your own
Ready for a stress free launch?
PAY IN FULL
€497
Approx $550 USD / £420 GBP / $840 AUD
Includes bonus Pre-Launch Content Prompt Toolkit - valued at €47
PAYMENT PLAN
2x €249
2X Approx $275 USD / £210 GBP / $410 AUD
PAYMENT PLAN
3x €166
3X Approx $195 USD / £140 GBP / $275 AUD
You can check other currencies right here
“If you want to map out a simple launch promoting your offer to your audience, then investing in the Low Energy Launching is a must have!
I'll use everything in this course over and over again.”
Gabby Grimaldo
What if I don't learn anything new?
No problem, sometimes things don’t work out! If you take a proper look through the course and feel like you didn’t learn anything new or useful for your business, let me know within 14 days of purchase and I'll refund you. Please note this refund policy does not cover a change of mind.
Frequently Asked Questions
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Definitely! While you can certainly launch a 1:many offer like a course, program, digital product or membership with this system you can also use this framework to promote your done-for-you services or coaching offers.
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No! In fact, in the MVP Sales System module we walk through how to keep your tech costs as low as possible by leaning on the systems you already use as well as my suggestions for low-cost options to fill any gaps.
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This system is built to comfortably plan, prepare and schedule ahead of your launch in just 2 weeks.
However, you can certainly go faster or slower than that if you prefer!
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The self-study version of those course does not include specific coaching or calls, however as you make your way through the course you'll unlock opportunities to submit your work for a personal review!
Any student of mine also gets an invitation to join my student-only community Chez Michelle where you can ask questions and connect with fellow students.
And as a current student you'll receive a special discount to join our live implementation sprints for lots of support, accountability and extra feedback opportunities.
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Low-Energy Launching is a self-study course that includes:
7 carefully designed modules to guide you through each step of your launch
Short, actionable video lessons with closed captions, written notes & playback controls so you can learn in the way that works best for your brain
Templates & tools to make it oh-so-easy to make progress including a Notion launch planner, launch copy magic generator and a full ThriveCart sales page template
Easy tech tutorials to take the overwhelm out of setting it all up yourself
Private podcast feed so you can listen on the go
PLUS
BONUS Easy Evergreen course you’ll unlock after submitting your launch recap to repurpose your live launch content into a simple evergreen funnel so you can continue to make sales between launches
BONUS Join us for the next live implementation round for hands-on support & accountability to get your launch done!
BONUS: An invitation to join my client & student-only Facebook group Chez Michelle where you can get support & ask questions - and when your launch is live, you’ll be able to promote your offer inside my community for extra visibility!
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While you may build more buzz with a larger launch, there are no guarantees you’ll sell more.
And you’ll spend months not selling while you prepare and “nurture” your audience before you ask for the sale.
While with a Low-Energy Launch, you can pull together your promotion in just 2 weeks, get money in quickly, and turn around to promote again without a huge build-up before your audience is “ready”. Which means you can do more, smaller launches and consistently bring in income with far less effort than one large launch.
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You’ll keep access to all course materials for the lifetime of this offer (not my lifetime or yours).
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If you take a proper look through the course and feel like you didn’t learn anything new or useful for your business, let me know within 14 days of purchase and I'll refund you.
Please note this refund policy does not cover a change of mind.
If you request a refund we will ask you for feedback on how the course didn't meet your expectations so we can improve our marketing messaging in future. Please see the full Terms and Conditions of Use for more info.
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No problem! Send me a message in the chat box at the bottom right of this page or leave me a note on my contact page & I’ll get back to you shortly.
Ready to take the overwhelm out of launching?
Join Low-Energy Launching to plan, prep, and pull off your strategically simple launch in just 2 weeks - without the overwhelm, pressure and stress of a traditional whiz-bang launch.
Copyright © 2025 Michelle Pontvert