Struggling to stand out? You need a powerful personal brand and to lean into what makes you YOU to make your business one of a kind.

If your business or brand is feeling ‘off’ lately, it could be because you need to re-align your brand. Authenticity plays an important role in helping build trust between businesses and their customers, which can lead to increased visibility and customer loyalty.

In this blog post, I’ll be discussing why authenticity should be at the heart of any branding strategy.

As an entrepreneur, you know that building a strong brand is essential for the success of any business. Your brand helps you build trust and connection with your potential clients, and sharing stories is a fantastic way to deepen that.

If you’re building your own business, you may be struggling to build a brand that is both scalable and sustainable. If so, you're not alone. Many entrepreneurs struggle with this, especially when they’re working on their businesses alone. Luckily, there are some steps you can take to address it!

In this blog post, we'll discuss some of the best ways to create a brand that is scalable and sustainable. Keep reading to learn more!

How I got found clarity around my own brand and my journey into entrepreneurship as shared on the Brand Strategy Podcast.

Have you ever fallen in love with a brand? Felt drawn to buying things from a business just because you like the way they do things or the beautiful packaging. I have!

I’ve been busting to share this fresh and understated branding and web design project for a few weeks, and now it’s finally live I’m thrilled to share a little sneak behind the curtain of this project.

Branding is a critical part of your business identity and of your website design. Without branding there would be no cohesion within your web design – a mix of random colours, fonts and patterns would look a mess! Not to mention the ever-important logo which lets customers know who you are and sets you apart from your competitors.