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Tips & advice for small business owners about hosting & participating in online events to grow your email list, boost your visibility and prime your launches

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Online Business, Branding, Marketing, Strategy Michelle Pontvert Online Business, Branding, Marketing, Strategy Michelle Pontvert

Creating a Brand that is Scalable and Sustainable

If you’re building your own business, you may be struggling to build a brand that is both scalable and sustainable. If so, you're not alone. Many entrepreneurs struggle with this, especially when they’re working on their businesses alone. Luckily, there are some steps you can take to address it!

In this blog post, we'll discuss some of the best ways to create a brand that is scalable and sustainable. Keep reading to learn more!

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Online Business, Copywriting Michelle Pontvert Online Business, Copywriting Michelle Pontvert

10 Tips for Writing Compelling Sales Page Copy

If you're running an online business, you know that a sales page is crucial in turning your website visitors into paying customers. But actually writing a sales page that converts can be really tough - especially if you aren’t a natural writer.

That's why I’ve put together this handy guide of 10 tips to help you write sales copy that will grab your readers' attention, build trust and ultimately make them hit the "buy" button. Whether you're just starting or are a seasoned pro, these tips will help you up-level your sales pages!

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Online Business, Website Design Michelle Pontvert Online Business, Website Design Michelle Pontvert

Boost your website conversions with user-focused design

User-focused design is one of the most effective (and simplest!) methods for achieving this goal. The goal of user-focused design is to ensure that visitors to your website experience a smooth and enjoyable journey through your website - ultimately towards your free and paid offers! So by focusing on what matters to users, you’re cultivating an environment that encourages them to take action aka convert!

In this blog, I’m sharing the key strategies you’ll need to boost your website conversion rates through strategic user-focused design.

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How to Write the Perfect Email Welcome Sequence

Creating a great email welcome sequence to greet your new email subscribers is so important.

In this blog post, I’ll show you how to write the perfect email welcome sequence to connect with your new audience members who sign up from your website.

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Online Business, Website Design Michelle Pontvert Online Business, Website Design Michelle Pontvert

The Impact of Loading Speed on Your Sales Page's Conversion Rate

When it comes to creating a successful sales page on your website, countless aspects need to be taken into consideration. One of the most important elements is the page's loading speed, which can significantly impact your conversion rate.

In this blog post, I’ll explore loading speed's role in your sales page's conversion rate and how you can use it to your advantage. We will look at the different ways your sales page might be slowing down and provide practical strategies for improving the loading speed of your sales page.

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Online Business, Marketing Michelle Pontvert Online Business, Marketing Michelle Pontvert

Best advice for picking your online marketing strategy as a solopreneur

Looking for an easier way to market your business online? Finding the best marketing strategies for your unique strengths as a business owner is key to picking your most successful and sustainable marketing strategy.

In this blog post, I’m sharing my best advice for picking your online marketing strategy as a solopreneur.

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Online Business, Marketing Michelle Pontvert Online Business, Marketing Michelle Pontvert

6 Low-Energy Marketing Strategies For Launching

Are you about to launch a new business, product, program, or digital course? There are so many different marketing strategies out there to consider, and it can be really tough to know which ones will be the most effective for you. Especially if you don’t have a lot of time or energy

In this blog post, I’m sharing six low-energy marketing strategies worth considering for your next launch.

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How to have a successful online business without burning out

Want to start or grow your online business, but don't have full-time hours or full-time energy?

This approach is for you!

If we haven’t properly met yet, hi 👋, I help low-capacity humans run successful, sustainable Life-First businesses online 🥰

And in this post, I’m sharing how you can build a successful online business with limited time and energy, without burning out by prioritizing yourself!

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How to Connect With People in the DM’s Without Feeling Sleazy

Many people feel uncomfortable reaching out to people out of the blue, especially as online business owners as we don’t want to come across as sleazy.

In this blog post, I’ll walk you through some strategies to help you feel confident connecting with people in the DM's without feeling sleazy!

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