The Blog
Tips & advice for small business owners about hosting & participating in online events to grow your email list, boost your visibility and prime your launches
Accessible Options
As part of my ongoing commitment to diversity, inclusion, and accommodating different needs, you can choose to watch or listen to new content too!
Read the Articles
How to design your website page layouts
You’re getting ready to start designing your website but you’re not sure where to put all of the information you need to share?
Watch this 2 minute video or read the article to learn how to design your website page layouts for more sales!
How to optimize images in Squarespace
If you’re creating your website in Squarespace you’ll want to make sure you are optimizing your images to make sure they look good while also improving your SEO and site speed!
How to easily plan your website
You want a website, but you’re wondering what pages you need, what content to include, how to design it… Making an easy actionable plan for your website is going to set you up for success and help you create a compelling website that will bring you clients.
Why you need to use photos of yourself on your website
Do you need portraits of yourself on your website? Portraits and photos of yourself can make a big difference not only to the look of your website but to how people connect with you as a person.
How to structure your website navigation
Which links and buttons should you include in your website navigation? Watch the video or read the blog to learn my quick tips to make an effective and streamlined navigation.
How to create powerful Calls To Action on your website
Want your website visitors to actually take action on your website? You can’t sell your offer or convert visitors into clients without great Calls To Action. Watch the 2-minute video training or read the post to learn how to create powerful CTAs.
How to write better copy (aka text) for your website
Copywriting is simply the words that we use to market our business and words are so important in helping people connect with your offers and decide that they want to work with you. By writing for your ideal clients instead of about yourself, you’ll help them connect with your offers and be excited to work with you!
What's really holding you back from having an amazing website that gets you more dream clients?
You probably know you need an amazing website to grow your business, but if it’s still on your to-do list there might be a few things holding you back from creating your amazing website that gets you more dream clients.
5 tips for creating a website that actually works for your service-based business
You know you need a website, but aren’t sure how to actually make it a powerful marketing asset for your service-based business? Here are the top 5 things to include to make your website actually work to attract and book more clients.
3 Big Misconceptions About Service-Provider Websites?
If you’ve ever considered creating a website as a service provider but wondered what it’s all for? Here are 3 of the biggest misconceptions about what a service provider needs for their website to help you make the best website possible for your business.
5 worst mistakes service-providers make on their websites and how you can avoid them
You’ve DIYed your website for your service-based business, but it isn’t getting you clients? See if you’re making any of these 5 worst mistakes service-providers make on their websites and follow the simple tips to avoid or fix them to make your website work harder for your business.
Top 5 Reasons Your Service-Based Business Needs a Website
Wondering if you really need a website as a service provider? Here are 5 reasons why a website can be one of the best assets for your growing business, including owning your own website, building your know / like / trust factor, creating the best place to sell your services, building your email list and saving you time running your business.
Build powerful connections by sharing the “Why” behind your business
The “Why” behind your business isn’t just a nice story that you tell friend when they ask about your business. It’s the foundation upon which your business is built. It’s often your underlying motivator, and one of the best ways for people to connect with your brand.
How I got super clear on my brand, and how I help my clients do the same
How I got found clarity around my own brand and my journey into entrepreneurship as shared on the Brand Strategy Podcast.
Why there's no such thing as a simple website
Don’t get me wrong, there are many (very successful) websites which are minimal, clear and easy-to-use. In fact, this is what I am for when creating websites for my clients! But those websites are far from simple.
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